James Petrick

James PetrickDr. James Petrick
Professor
AGLS Building 409O
(979) 845-8806
jpetrick@tamu.edu

Education
B.S., University of Wisconsin-La Crosse, 1989
M.S., University of Wisconsin-La Crosse, 1996
Ph.D., Clemson University, 1999

Dr. J’s Homepage

Specialty
Tourism marketing, tourist behavior, pricing, value, repurchase determinants, cruising and golf

Other Professional Experience
Cruise Director, Norwegian Cruise Line

Research Direction
Application of psychology and marketing principles in the context of leisure services. Specialty areas include the study of tourists’ satisfaction, perceived value, loyalty and intentions to revisit.

Awards
Professor of the Year, RCRA;  Travel Research Grant Award, TTRA; Most Outstanding Conference Paper, TTRA; Excellence in Research Award, RCRA; Holland American Line-Westours Research Award, ASTA

Vita

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